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X-WR-CALNAME:PRCA - Public Relations Consultants Association
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X-WR-CALDESC:Events for PRCA - Public Relations Consultants Association
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DTSTART:20240101T000000
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DTSTART;TZID=UTC:20250131T130000
DTEND;TZID=UTC:20250131T140000
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LAST-MODIFIED:20250928T164306Z
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SUMMARY:PRCA Insights: Impact of AI on Public Relations
DESCRIPTION:Artificial intelligence (AI) is transforming the public relations industry\, offering both significant opportunities and challenges. In this session\, Stuart Bruce will explore how PR professionals can harness AI to enhance their work\, adapt to change\, and provide strategic value to clients. \n\n\n\n\n\n\n\n\n\n\n\n\nEnhancing PR Practice with AI Tools\nDiscover how advanced media monitoring platforms analyze sentiment\, reach\, and impact\, and how AI-powered tools assist in crisis management and strategic planning. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nDriving Creativity and Data-Led Communications\nLearn how AI can enhance creativity while enabling data-driven decision-making to deliver more effective and impactful communications. \n\n\n\n\n\n\n\n\n\n\n\n\nNavigating Change and Leading Responsibly\nExplore how AI equips PR teams to lead with innovation and responsibility in a fast-paced\, evolving industry. \n\n  \nThis is a Members Only event.
URL:https://prca.ie/event/prca-insights-impact-of-ai-on-public-relations/
LOCATION:Online Zoom Session
CATEGORIES:External
ATTACH;FMTTYPE=image/jpeg:https://prca.ie/wp-content/uploads/2025/01/FL0612-PRCA-Insights-AI-Dark.jpg
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