Shortlist announced for PRCA Spotlight Awards 2025

May 20, 2025

The awards for Excellence in PR are designed to recognise and celebrate the crucial role Irish PR agencies play in shaping clients’ reputations and crafting their narrative.

In this year’s PRCA Spotlight Awards 2025, PR professionals have demonstrated strategic thinking and creativity with campaigns that are setting the standard for excellence in our industry. These strengths are clear in the shortlist which we have unveiled today.

PRCA Chair Brian Harrison said, “One of the primary goals of the PRCA is to showcase the vital role played by PR agencies in society. The Spotlight Awards are a key way of celebrating this impact. These 95 shortlisted entries highlight the very best of our industry — campaigns that inspire, influence, and drive meaningful change.”

This year, we introduced updated categories and a renewed focus on how PR and communications shape both business and society. We are proud to have an expert judging panel, led by Crispin Manners, Chair of the 2025 PRCA Awards.

We thank our 12 experienced judges for their fairness, integrity, and knowledge of what great PR looks like. The standard this year was incredibly high, and shortlisting was no easy task. Here you will find the full shortlist.

PRCA Spotlight Awards Ceremony

Time & Date: 12.30, 20 June 2025
Venue: Shelbourne Hotel

We would be delighted to welcome you to the award celebration on the 20th of June where the winners will be unveiled. Tickets can be bought here.

Each guest will enjoy:

  • Welcome drinks reception
  • Opportunity to network
  • Delicious three-course lunch with wine

If you have any questions or need any assistance, don’t hesitate to get in touch via admin@prca.ie. The PRCA Team are looking forward to seeing you all there!