2026 Awards Shortlist

In this year’s PRCA Spotlight Awards 2026, PR professionals have demonstrated strategic thinking and creativity with campaigns that are setting the standard for excellence in our industry, these strengths are clear in the shortlist below.

The winners will be announced at our award ceremony on 25th of June. Please book your tickets now!

Best Consumer Campaign

 

  • Harris PR | Ford
  • Hunter Media Group | Frank and Honest, Musgraves Group
  • Jailbird Communications | Bulmers Ireland
  • Wilson Hartnell | CanesMeno® (Bayer)

Best Lifestyle Campaign

 

  • Harris PR | Fáilte Ireland & MPI Bands
  • Jago | Tourism Northern Ireland
  • LK Communications | Visit Pennslyvania
  • Legacy Communications | The Grace at Westport Estate
  • Teneo | Fáilte Ireland

Best Health & Wellness Campaign

 

  • BVisible and 'Cause | phs Ireland
  • Crichton Communications | Breast Cancer Ireland
  • Harris PR | Irish Network of Gynaecological Oncology (INGO)
  • Legacy Communications | Amgen
  • Wilson Hartnell | Blackrock Health
  • Wilson Hartnell | CanesMeno® (Bayer)

Best Technology Campaign

 

  • Harte Media | Midland Steel
  • Methods+Mastery | Google

Best Social-First Campaign

 

  • Carr Communications​ | Dublin City Council
  • Drury Communications | Sisk
  • FleishmanHillard | Sky

Best Charity/Not-for-Profit Campaign

 

  • Crichton Communications | Breast Cancer Ireland
  • Etch Communications | Breakthrough Cancer Research
  • Káno Communications | Movember
  • Legacy Communciations | Movember, GAA & GPA
  • Sherry Communications | Pancreatic Cancer Ireland
  • Teneo | Re-turn

Best Integrated Campaign

 

  • Crichton Communications | Breast Cancer Ireland
  • Gibney Communications | Dublin Port Company
  • Legacy Communications | The Grace at Westport Estate
  • LK Communications | Visit Pennslyvania
  • Springboard Communications | Carbery Group
  • Wilson Hartnell | Specsavers Ireland

Best Use of Sponsorship

 

  • Legacy Communications | Aviva Ireland
  • Teneo | Vhi
  • Wilson Hartnell | AIB
  • Wilson Hartnell | Diageo

Best PR Event Contribution

 

  • Alice Public Relations | Ruhama
  • Carr Communications | Eastern and Midland Regional Assembly
  • Etch Communications | NCODA
  • Harris PR | Lidl
  • THE HIVE Agency | Tesco Ireland
  • We the People | European Commission DG Employment, Social Affairs and Inclusion

Best PubLic InfoRMATION Campaign

 

  • Carr Communications | Dublin City Council
  • Crichton Communications | Breast Cancer Ireland
  • The Communications Clinic | All Ireland Institute of Hospice and Palliative Care
  • We the People | Safefood

Best Public Sector Campaign

 

  • FleishmanHillard | Irish Blood Transfusion Service
  • Jago | Tourism Northern Ireland
  • We the People | European Commission DG Employment, Social Affairs and Inclusion
  • We the People | Department of Children, Disability and Equality

Best Contribution To Societal Change

 

  • Crichton Communications | Breast Cancer Ireland
  • Q4 and THE HIVE Agency | Tesco Ireland
  • We the People | Safefood

Best Corporate Campaign

 

  • Cullen Communications | Codex
  • Káno Communications | Movember
  • Murray | Dawn Meats

Best ESG Campaign

 

  • Springboard Communications | SE Systems
  • Wilson Hartnell | AIB
  • Wilson Hartnell | Diageo/Guinness

Best Public Affairs Campaign

Sponsored by

 

  • Fenton Fitzwilliam | Liquid Gas Ireland
  • Hanover Communications | The EV Charging Alliance of Ireland
  • MKC Communications | Irish Postmasters' Union
  • The Communications Clinic | MetroLink / Transport Infrastructure Ireland
  • Wilson Hartnell | Flogas

Best Earned Media - Short Term

 

  • Alice Public Relations | Foras na Gaeilge
  • BVisible and 'Cause | phs Ireland
  • Conjure Communications | Disrupt Disability Arts Festival
  • Káno Communications | Movember
  • Methods + Mastery | Google
  • Teneo | Dublin Zoo

Best Earned Media - Medium to Long Term

 

  • Etch Communications | Breakthrough Cancer Research
  • LK Communications | Galgorm Collection
  • Teneo | Re-turn
  • Wilson Hartnell | Aer Lingus College Football Classic
  • Wilson Hartnell | Blackrock Health

Best Ongoing CommUNICATIONs Strategy

Sponsored by

 

  • Harris PR | Ford Ireland
  • Legacy Communications | WHOOP
  • Methods+Mastery | Google Ireland
  • MKC Communications | Maynooth University
  • MKC communications | Irish Pharmacy Union
  • Reputation Inc | MSD Ireland

Campaign of the Year

Sponsored by 

  • Every campaign winner will be considered for the Campaign of the Year award by the Chair of judges and the winner announced at the gala celebration.

 

Rising Star

 

 

  • Viv Murphy | Conjure Communications
  • Claire Fox | Drury Communications
  • Sarah Jane Staunton | Hunter Media Group
  • Susannah Kerr | Reputation Inc
  • Catherine Parsons | Teneo
  • Colm Kearns | Teneo
  • Aislinn Burke | We the People

Agency of the Year

 

Sponsored by
  • Carr Communications
  • Harris PR
  • Springboard Communications
  • We the People

Best Agency Service Innovation

 

  • Alice Public Relations
  • FleishmanHillard

Hall of Fame

 

  • The winner will be announced at the gala celebration - 25th June.

Book your Tickets!

Date:

Thursday, 25th June 2026

SCHEDULE:

17:30 - 18:00 Welcome Drink
20:00 - 22:00: Dinner and Award Ceremony

VENUE:

The Great Room, The Shelbourne Hotel, Dublin

Book Now →

Thank you to our sponsors

Agency of the Year 
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Campaign of the Year 
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Public Affairs Campaign
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Best Ongoing CommUNICATIONs Strategy
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Social Media Spot Prize Sponsor

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