Former senior government adviser to lead expanded Springboard public affairs practice.
Aimée Millar joins three-time PRCA Agency of the Year as Client Director, leading the practice from Dublin alongside Client Manager Art O’Mahony

Member Contact
Niall Cowley
Managing Director
We the People
We the People is a Social Marketing agency that specialises in helping our clients target hard to reach groups and audiences. We are the go-to agency for Ireland’s public sector and non-profits for behaviour and attitude change campaigns tackling Ireland’s biggest social issues.
Through our work, we try to make Ireland a better and more inclusive place for everyone. Our values are everything to us.
We provide strategic and practical communications support to the public and non-profit sectors for advocacy, fundraising, behaviour & attitude change and public information campaigns. Our team is a diverse blend of imaginative, high achieving creatives all from different walks of life. We have strategists, behavioural psychologists, publicists, videographers, graphic designers, creative directors, digital marketers, advertising planners and project and account managers on our team.
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