Updated August 2018


The Public Relations Consultants Association (Ireland) (PRCA) represents the interests of the top PR consultancies.  Established in 1989, it provides a forum for members to communicate with each other, as well as with government and other public bodies and associations.  It also aims to represent the Irish PR sector in the media and internationally.

The PRCA is committed to protecting individual’s privacy and complies with the General Data Protection Regulation effective from 25 May 2018 and other regulations.  The following policy explains how and why we collect personal data and how it is used.  We would advise you to read the following carefully to understand our use of personal data.

In summary, the PRCA does not:

  • Collect more personal data than is necessary
  • Use personal data for any purpose other than those specified
  • Keep personal data for longer than it is needed
  • Or, share personal data with unspecified third parties

Information we collect from you

While an individual can visit our website without providing personal information, when an individual contacts us via an email or online form, the PRCA collects and stores this data.  The information provided (name, organisation, email address, phone number, etc.) is used to contact and respond to that sender in the course of our legitimate business activities.

We do not share personal data with third parties for commercial or marketing purposes.  Where personal data is collected and shared with third parties, it is done for administration purposes only.

By supplying personal data via our website or email, an individual consents to the processing of such data as outlined in this privacy policy.

Individuals have the right to opt-out of receiving communication from the PRCA at any time by emailing [email protected].


The PRCA website contains a Public Directory of Member Consultancies/Organisations which publishes the following information if the member consultancy/organisation consents to doing so:

  • Consultancy Name
  • Year Founded
  • Contact Name
  • Address
  • Consultancy’s Phone Number
  • Consultancy’s Website
  • Blog
  • Social Media details including: Facebook, Instagram, LinkedIn, Twitter, YouTube details

Users can print the listing, send a message to the ‘listing owner’ and/or save listing in PDF format.  Member consultancies/organisations have the option to have their consultancy’s/organisation’s contact details published in this directory, or not, as they prefer.

The PRCA may use Member Consultancy’s/Organisation’s Information to contact them in relation to legitimate business activities.  Materials and other materials provided by members will not be shared with unidentified third parties.

The PRCA reserves the right to share members’ data if legally required to do so by a governmental or regulatory authority.

Events and Photography Images & Videography

In compliance with the General Data Protection Regulation, at PRCA organised events, on-site signage is used to let individuals know of photography/videography taking place.  Individuals who express a preference not to appear in images captured will be accommodated.

Photography/Videography may be used by PRCA in publications, media materials, and promotional materials, and also on digital and social media platforms.

The PRCA do not provide contact details, for example: individual’s email/phone number on delegate/attendee lists at events.

Data and Security

We are committed to protecting the security of your personal data stored on our systems (online and paper files).  We use a variety of security technologies and procedures to help protect your personal data from unauthorised access, loss, manipulation, falsification, destruction or unauthorised disclosure.

Once we receive your personal data, we use appropriate security measures to prevent unauthorised access.

We will continue to revise security policies and implement additional security features as new technologies become available.

Data Retention

Personal data collected and stored by the PRCA is retained for no longer than necessary for the purpose for which it is acquired.  We recognise that personal data may not be retained indefinitely.


Cookies are small text files (*.txt) that act as identification cards, and cannot be executed as code or deliver viruses or Trojans.

The PRCA website uses cookies and Google Analytics in order both for record-keeping purposes and to enhance our service, user-experience, and analyse how the website is used.  The information collected by Google Analytics is mostly anonymous traffic data, but includes approximate location (IP address), browser information, device information and language.

The use of cookies is an industry standard. Their purpose records that you have visited or returned to that webpage.

We do not collect additional information such as age, gender, interests or bank details.

Uses made of your personal data

  • In our legitimate interest in advertising our services. Where you have consented to be contacted, we provide you with information that you request from us or which we may feel may interest you.
  • Carry out our obligations arising from any contracts entered between you and us
  • Comply with legislation and/or
  • Notify you about changes to our services

Editing or deleting personal data

For Members

The PRCA provides member consultancies/organisations with the ability to edit their details in the member’s only section of the PRCA website.

Member consultancies/organisations may request deletion of this account by contacting PRCA or email [email protected].  We will endeavour to have your data deleted within one month of receipt of request.

Members should note that deleting stored data may have implications regarding future communications from the PRCA.

For Non-Members

If an individual, whose personal data the PRCA stores and processes believes their personal data submitted is incorrect or out-of-date, please email [email protected] so that the data can be updated.

If an individual, whose personal data the PRCA stores and processes wishes their personal data to be deleted, please email [email protected] so that the data can be deleted within a month of receipt of request.

Please note that deleting stored data may have implications regarding future communications.

Access to copies of personal data

Individuals, member consultancies/organisations and non-members, under EU law have the right to request access to the personal data the PRCA may hold.  These rights are as follows:

  • The right to request data relating to you
  • The right to rectify/correct data relating to you
  • The right to restrict the processing of data relating to you
  • The right to erase/delete data relating to you
  • The right to ‘port’ certain data relating to you from one organisation to another

To make such a request, please contact [email protected].  To comply with such a request, we may require verification of identity of the person making the request.  The request will be fulfilled by sending the data copy electronically unless the request explicitly specifies a different method.

The first request made by a customer is free of charge, but subsequent requests may be subject to an administrative fee.

Unsolicited Information

The PRCA does not send member consultancies/organisations unsolicited information, including email, regarding any third party commercial offers or advertisements.

Linked Sites

This privacy policy is applicable to the PRCA website only. Linked websites are not under the control of the PRCA and are not responsible or liable for the contents of any linked site or any link contained in a linked site.  Links are provided to you as a convenience, and the inclusion of any link does not imply the endorsement of the site by the PRCA.

The PRCA is not responsible for the privacy policies of other linked websites.  We advise to check the privacy policy of any site visited.  Once directed to another website, this PRCA privacy policy is no longer applicable.

Changes to this Privacy Policy

We reserve the right to change the privacy policy from time to time.  If, and when, we make changes, they will be recorded in this privacy policy, on this page.  We constantly review our Privacy Policy and strive to make it better.

By continuing to use our site or our services, you accept and agree to this privacy policy as modified.

The date of the latest review of this privacy policy can be found at the beginning and at the end of this policy.

Contact Us

If you have any additional questions on the PRCA Privacy Policy including data correction, amendment, erasure, restriction or portability, please contact [email protected] using the reference Privacy Policy.

All requests will be dealt with promptly and efficiently.


Updated August 2018